GiG appoints Ryan Collinge as Business Development SVP
Ryan Collinge has recently been named the SVP of Business Development at GiG.The new appointee has more than two decades of experience in the gambling sector, with his...
Pixel․bet Will Now On Monitor the Ads with GiG Comply
According to the new partnership agreement, owned by Swedish LeoVegas, Pixel.bet will start using GiG Comply to scan the affiliate marketing content. Gig Comply is Gaming Innovation Group’s subsidiary that will make the operator’s job to screen the affiliate ads for content that is not in line with the company’s marketing policy and branding as well as specific red flag phrases.
GiG Comply offers unprecedented screening options and a large amount of daily scanned websites. The operators can set the screening standards and conditions. After that GiG Comply will automatically monitor the affiliates’ and help the companies to maintain their high marketing standards.
Chief Marketing Officer of GiG, Mr. Jonas Warrer commented on the new agreement:
It’s great to see that new and ambitious companies such as Pixelbet value the importance of marketing compliance, we look forward to supporting them in their marketing compliance efforts with GiG Comply.
GiG Comply also provides the partner companies with comprehensive analytical tools and content from affiliates’ advertising campaigns.
We are excited to partner up with GiG through its market-leading GiG Comply software. This strong product fits perfectly with our current and future business objectives, enabling us to further improve how we manage our affiliate compliance operation,
Notes Pixletbet’s Chief Executive Officer, Mr. Eirik Kristiansen adding that GiG Comply will contribute to bringing the affiliate content in line with the regulations of specific countries.
GiG acquires KaFe Rocks for €35m
Gaming Innovation Group has recently announced that it has acquired affiliate firm KaFe Rocks.Through this latest acquisition, GiG’s media division will be further...
